The West Midlands Growth Company (WMGC) brings you the West Midlands Tourism Awards!

The awards will celebrate the success of tourism businesses across the region and promote the strength of the business and leisure tourism offer, its venues, people, experiences and accommodation.

They also serve to highlight the importance of tourism’s contribution to the regional economy – currently standing at £12.6bn – which the WMGC, with their industry partners, seeks to grow over the coming 10 years, using major events including UK City of Culture 2021 in Coventry and the 2022 Birmingham Commonwealth Games as a springboard.

Eligible winners from the West Midlands Tourism Awards 2020 will automatically feed into the VisitEngland Awards for Excellence 2020 for the chance to be recognized as a national winner.

VisitEngland has updated its awards scheme to reflect the innovations in tourism over the past decade, including the growing demand for experiential tourism, innovation in digital technology, and increasing access to the international market.